Spirit West is a company with a long history in Calgary. Since 1984 it has offered quality design, manufacturing and repair of high quality technical gear and apparel. With a busy shop currently located in the Greenview area Steve and his team have sewing machines buzzing, customers coming and going and the phone ringing constantly. When we met Spirit West we were immediately excited by all the great stories infused throughout the business. Their commitment to sustainability, community engagement and building the Calgary circular economy had us motivated to help. Our on-going goal is to bring Spirit West more customer engagement and build his brand in the public eye. There was a need for a brand refresh, and for the adventure community to really understand this independant business which has been in their backyard all these years. We have been refreshing his online store with photo shoots, logo updates, and product presentation. We’ve been adding to his brand voice with thought leadership blog writing, social media presence and a strong newsletter. We are excited about a log term engagement and where this will bring this brand.
A Calgary Staple
Since 1984
One of the exciting things about Spirit West is getting to help bring the owners visionary ideas into fruition. Building a brand with a sense of legacy while keeping it’s eye on the future is a great opportunity for creativity, story-telling and growth.
Adventure Films
In Partnership with Calgary Mountain Film Festival
Spirit West is a partner with Calgary Mountain Film Festival and as such we are working to promote some amazing film screenings. These shared film viewings build community, and celebrate the mountain adventures that inspire us.
